Outside Lands

AGENCY:
Superfly, Another Planet Entertainment

ROLE:
Operations Manager, GA+
2024, 2025

Operations Manager, Festival Operations
2023

Associate Producer, Sponsorship
2022

Operations Coordinator, Festival Operations
2019

EVENT:
Superfly co-founded Outside Lands in 2008, set in the heart of Golden Gate Park in San Francisco. It’s become one of the most influential festivals in the U.S., recognized for its genre-spanning music, innovative tech and content strategy, awarded culinary programs and offerings, and commitment to sustainability.

Over the years, I’ve worked alongside incredible production and operations teams at Superfly and partners across the San Francisco Bay Area to bring Outside Lands to life. Highlights include launching Grass Lands in 2019—the first curated cannabis experience at a major American music festival, activating Intel’s “Wonderful” campaign centered on sustainability in 2022, and managing GA+ operations for thousands of eager attendees.

PRESS:
“Outside Lands 2022 Showed An Ever-Evolving Mega Festival In Its Prime”
UPROXX, 2022

“Outside Lands Music Festival 2019: Photos”
Rolling Stone, 2019